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HERE'S SOME STUFF WE LIKE AND THOUGHT WE WOULD SHARE WITH YOU

The story that gave social media a lardon

Published: 22/09/2015 | AUTHOR: Nigel Wonnacott

piggate paddypower1

Whether the public believe the claims or not, #Piggate certainly gained a lot of attention.

Following the leak late on Sunday night by the next morning there were already over 250,000 tweets about #Piggate, with people in the conversation tweeting an average of 2.9 times. Staggering considering the average for X Factor and its highly social savvy audience is 1.9 tweets!

It’s not just the public getting involved, but brands as well. Whether Twitter has any influence over politics or not, there is no doubt this flurry of creativity and the spread of conversation is down to the reactive nature of Twitter.

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